Dongfeng Motor Company – a joint venture between Dongfeng Motor Group and Nissan – has announced an acceleration in its roll-out plan, committing to 20 electrified models by 2022.
“Since its founding 15 years ago, Dongfeng Motor Company [DFL] has delivered high-quality automotive products to our customers,” says Uchida Makoto, Nissan global senior vice president and DFL president. “We will continue to do so in this period of industry change, understanding that excellence in the green area is a key factor to successfully navigate this change. Our green development will underpin operations throughout the value chain.”
DFL plans to introduce 20 electrified models under its four brands by 2022, with Nissan e-Power technology available on core models. By 2022, DFL expects 30% of sales to be EV and e-Power products. The company also plans to localize 100% of key electrification components within three years.
As part of its green production efforts, DFL will also apply energy-saving methods to operations, and three solar power generation parks will be established.
DFL also plans to introduce advanced battery regeneration technology to lower environmental pollution, increase vehicle recycling value and reduce waste. Commercial energy storage will put recycled batteries to use, providing a stable power supply for local communities and industries once energy users reach peak electricity consumption.
“China’s automotive industry is facing a period of strategic opportunity,” says Uchida. “By developing new energy vehicles and managing the process in a green and sustainable manner, DFL is seizing the opportunity.”