Honda has announced that it is accelerating its electrification strategy by claiming that as of 2022 all of its mainstream European car models will feature electric powertrains, which is three years earlier than planned.
At an event in Amsterdam, Tom Gardner, senior vice president of Honda Motor Europe, revealed the company’s push to bring six electrified models launched over the next36 months with the Honda e and hybrid Jazz coming first.
“The pace of change in regulation, the market, and consumer behavior in Europe means that the shift towards electrification is happening faster here than anywhere else in the world. As the pace of change continues to accelerate, we need to act sooner to meet these challenges head-on. I’m delighted to announce that all of Honda’s mainstream models here in Europe will be electrified not by 2025, but three years earlier by the end of 2022, just 36 months from now,” Gardner said.
In addition to this, Honda announced new ‘e: Technology’ branding for its electric line-up, which will see its hybrid and electric models unified and badged to standout.
“This shift to electrification will change the face of our model line-up considerably. Our two-motor hybrid technology will be spread across the model range and we will bring further battery electric product to the market,” said Gardner.